8.28.18
Evaluative research

Bank Iterative Testing

We conducted 3 rounds of evaluative research for a large regional bank. Topics for the research included ATM features, account comparisons, eStatement enrollment, & self-service credentials.

team

Lead Design Researcher
Design Researcher

Role

responsibilities varied by study: recruiting, creation of research methodology, facilitation of research, & writing final reports

At a glance

3 one-month evaluative studies
5 design concepts tested
23 participants

"Surround yourself with people who know what you don't know. Become enticed by the unknown." - Linda B. Smith

© 2019 Braden King